The unique creative process of our brand.
Initial Design Phase
For instance, the pictures below are from human body samples under the microscope. (Left: Skeletal muscle sample, Right: Liver sample)
We then experiment with colours, textures, and shapes using our research and micrographs as our base. To beautifully balance the organic structures of nature with those man-made instruments we use to see them (e.g. microscope), we draw all those geometric shapes found in them in an abstract way and add them to our designs later.
Once we have all the drawings and micrographs, we then digitize them to create the final designs.
The Final Product